PYLR

Built by a wholesaler. For wholesalers.

The operating system for small to mid-size wine wholesalers.

PYLR replaces the spreadsheets, email threads, sample binders, and disconnected apps that run most wholesaler operations today. One platform for orders, inventory, sales reps, supplier collaboration, and the daily ops chaos.

Built by a working wholesaler because nothing on the market actually fit. Now used by us every day — and shared with operators we’d want as peers.

What PYLR does for your business

1. CRM & Intelligent Invoicing guarantee your reps are organized and spending more time selling and less on admin.

2. Inventory Forecasting & Streamlined Purchasing reduce stock-outs, improve planning, and drastically speed up PO fulfillment.

3. Real-Time Inventory Across Every Producer means no over-promised cases and no surprise out-of-stocks — the number on the screen is the number you can actually deliver.

Here’s where PYLR drives efficiency for you.

1. Price & Cost Management moved from spreadsheets to your core operating system, ensuring updates post everywhere they need to, margins reflect a comprehensive cost analysis, and you no longer need to be an expert at copy/paste every time a supplier pushes a price increase.

2. Market Visit Planning & Attribution let you plan the trip, brief the rep, log the samples, and prove what each trip actually produced in placements and revenue. See your supplier market visit calendar all in one place and move noisy but necessary coordination out of email.

3. Supplier Billbacks, Depletions, & Inventory Reporting handled end to end — DA submissions, settlements, aging, and the supplier-funded promo lifecycle — without the spreadsheet chase and random email interruptions. Suppliers get best-in-class reports and inventory analysis, and you never click a button much less build a spreadsheet.

4. Goals, Sales Targets, & Supplier Incentives live front-and-center and report progress dynamically for all stakeholders, driving better performance and giving management real-time insights like never before.

5. Sales Reports & Analytics live in pre-made reports, ensuring management knows what’s working and what’s not for every product, supplier, sales rep, and customer on demand.

6. Dormancy & At-Risk Customer Management actively help you reduce sales attrition — producing more growth and less churn each month.

7. Bulk Purchase Order Workflows cut complicated multi-PO or container builds into a fraction of the time they used to take, reducing administrative drag.

8. Smart Sales Catalog Sorting allows for hundreds of easy portfolio pivots to answer any customer filtering request in a few clicks.

9. Weekly Updates keep your whole team informed about customer backorders, low inventory items, incoming stock, upcoming supplier visits, and new product launches. Forget about hoping your reps took notes during your sales call — PYLR reports it all in a weekly company memo.